HomeTagsRaheem Akingbolu

Tag: Raheem Akingbolu

What Makes The Muhammadu Indimi Brand Stand Out?, by Raheem Akingbolu

What Makes The Muhammadu Indimi Brand Stand Out?, by Raheem Akingbolu   Marketing savant, former dot.com executive and best-selling author, Seth Godin’s definition of what a brand is has always fascinated me. According to Godin "A brand is the set of expectations, memories, stories and relationships that, taken together,...